Group Profile
Guangdong Haohui New Materials Co., Ltd. specializes in advanced chemical materials. With a strong focus on core technology innovation and value creation, the company leverages its mature industrial capabilities to provide customers worldwide with customized, integrated material solutions. Haohui has been recognized as a National Specialized and Sophisticated “Little Giant” Enterprise, a Guangdong Manufacturing Single Champion, and a Guangdong Specialized and Sophisticated Enterprise. Leveraging its Guangdong Provincial Postdoctoral Research Workstation, the company has built a high-level research and innovation platform. It has also been selected as one of Dongguan’s Top 100 Innovative Enterprises and included in the city's key cultivation program for enterprises with IPO potential. These prestigious accolades underscore Haohui's deep industry expertise and growing market influence.
Deeply rooted in the fields of UV-curable resins, high-performance acrylic resins, UV monomers, UV coatings, and water-based eco-friendly new materials, Haohui has mastered proprietary core formulation technologies. Equipped with automated and intelligent manufacturing bases and supported by dozens of granted invention patents, the company continues to advance material innovation, promoting the green transformation and high-performance upgrading of the polymer new materials industry. Haohui’s comprehensive product portfolio is well-suited for diverse applications, including new energy vehicles, electronics and electrical appliances, 3D printing, 3C consumer electronics, inks, coatings, adhesives, nail polish base materials, and furniture and building materials. The company is also actively expanding into emerging application fields.
Haohui has established a distinctive “Customized R&D – Solution-Oriented Sales – Flexible Lean Manufacturing” integrated service system. Headquartered in the Songshan Lake National High-Tech Industrial Development Zone in Dongguan, Haohui operates multiple modern production bases and a global service network. The company continuously upgrades its production lines with intelligent technologies, maintains strict quality control, and optimizes delivery schedules to respond rapidly and efficiently to the needs of customers worldwide. By fostering deep collaboration with upstream and downstream partners across the value chain, Haohui works to overcome critical technical barriers and build a stable, sustainable supply chain ecosystem. Driven by materials technology innovation, Haohui is committed to empowering industrial transformation and becoming a globally competitive leader in advanced chemical materials that creates long-term shared value and achieves mutual success with partners around the world.
Enterprise Culture
Focus, Innovation, Integrity, Win-win
Company Mission
New Chemical Materials, Make the World Better
Company Vision
Become a Global Advanced Chemical New Materials Company, Lead the Industry's Innovative Development
Innovation Concept
Respect Technology, Continue to Innovate
Business Philosophy
Create Value for Customers, Achieve Dreams for Partners
Team Objective
One Team Focus on One Thing for the Whole Life
Company Strategy
With deep insights into global markets and customer needs, the company focuses on the field of new chemical materials. Centered around technological innovation and grounded in operational excellence, it implements a development strategy that emphasizes high-end, green, intelligent, and global growth. The company is committed to becoming a leading global advanced chemical materials company, driving innovation and development in the industry.
Development History
Qualification Certification
Global Distribution
Headquarters
Production base
Office
Sales Area
Partners
With advantages in technological R&D, product manufacturing, and service capabilities, Haohui has established strong partnerships with leading companies in the industry.